Some of these items were covered in this earlier post, but I wanted to go into a bit more depth. CLEAR MESSAGE This is your Value Proposition Statement. In other words, "We help X do Y by doing Z." X = WHO ARE YOU TARGETING?Who will benefit from the product(s) or...
Website & Marketing Tips
What do users want to see in a website?
Do you wonder if your website matches what your target market wants to see? Here are some items to check off your list when considering "viewing pleasure" of your site. Easy Navigation It is important to have a website that is clearly displayed and easily navigable....
12 Effective Lead Magnet Ideas
If you don't have an email list, you need one. Effective lead magnet ideas are what you need to actually help you convince people to subscribe. What is a lead magnet? In business, the term "lead" can refer to anything that gives you contact information for a potential...
Is Email Marketing Still Important In 2021? – 3 Reasons You Need to Be Building & Nurturing Your Email List
Is email marketing still important in 2021? YES! Is email marketing still important in 2021? The answer is an unequivocal YES. Email marketing absolutely IS still important in 2021, but you need to understand why. There are three key reasons you need to be building...
Set up a fully-functional online store with WooCommerce FOR FREE!
You don't have to spend $29/month or more with a site like Shopify just for the privilege of having an online store. WooCommerce is a completely FREE plugin that can be installed on your WordPress site. You can use PayPal, Stripe, Square, and even Amazon Pay as online...
Are you in control of your Google business listing?
If you haven't already claimed your business listing at Google My Business, go do it right now. Visit google.com/business. It's super easy! Once you've verified your business with Google, you can create posts on your website and simultaneously post them on your Google...
How can I make sure customers find my site?
Sara Whitford added the card How can I make sure customers find my site? to the Blog Posts list in the SW Marketing Calendar board at April 2, 2021 at 01:11AM View on Trello
Site security checkup
Sara Whitford added the card Site security checkup to the Blog Posts list in the SW Marketing Calendar board at April 2, 2021 at 01:11AMView on Trello
How can I get customers back to my site?
Sara Whitford added the card How can I get customers back to my site? to the Blog Posts list in the SW Marketing Calendar board at April 2, 2021 at 01:11AMView on Trello