Conner’s Supermarket
Iconic Cape Hatteras Grocery Since 1959
Buxton, NC
Project Overview:
Conner’s Supermarket, a staple in Cape Hatteras since 1959, required a digital makeover to reflect its iconic status and modernize its online presence. Our goal was to create a website that not only showcases the supermarket’s rich history but also offers convenient online shopping options to its customers.
Challenges and Solutions:
Taking over from another company, we faced the challenge of completely revamping the website with a fresh, inviting look. Utilizing a highly customized Divi theme, we transformed the site into a visually appealing and user-friendly platform.
A key asset in this project was the stunning photography provided by Isaac Macias Photography. The high-quality images of the store, team members, and merchandise brought the website to life, giving visitors a real feel of the supermarket’s atmosphere and offerings.
Key Features:
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Customized Divi Theme: A bespoke design that aligns with the supermarket’s branding and enhances user experience.
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Online Souvenir Shop: Integration of WooCommerce to create an online store selling t-shirts, hats, and other memorabilia.
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Thanksgiving Feast Orders: A unique feature allowing customers to order roasted turkeys and full dinners online, perfect for tourists seeking a hassle-free holiday experience.
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Job Application Form: Implementation of a job application form using Gravity Forms, streamlining the recruitment process.
Impact:
The new website for Conner’s Supermarket has significantly enhanced its digital footprint. The online souvenir shop and the Thanksgiving feast ordering system have not only added convenience for customers but also opened new revenue streams for the business. The website effectively combines the supermarket’s historic charm with modern e-commerce capabilities, making it a go-to destination for both locals and tourists in Cape Hatteras.