What do users want to see in a website?

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What do users want to see in a website?

Do you wonder if your website matches what your target market wants to see? Here are some items to check off your list when considering “viewing pleasure” of your site.

Easy Navigation

It is important to have a website that is clearly displayed and easily navigable. Viewers don’t want to waste time searching for certain information – they want to find it quick!

Consistency

Viewers want to see that your website is coherent and consistent. It shouldn’t look like they are viewing a whole new site as they change from page to page.

Contact Information

Your audience wants to be able to get in touch with you! Be sure you have a section for questions or the opportunity to reach out.

Graphics/Images

Good graphics can change the entire experience and feeling when viewing a website. Ensuring that your images match your theme, are clear, and aesthetically pleasing is key.

Calls to Action

Tell your audience what their next steps are! Clear direction is important for users to feel like their visit to your site was worth it.

Offers

Offering deals, information, coupons, etc. are all great ideas to engage your audience and provide incentive to continue to view your content.

Next steps…

If your website is lacking any of the above, it’s probably time that you remedy the situation and spruce things up! If we can be of assistance, please reach out.

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